The Ta-Ta Towel Is Fighting Underboob Sweat & Taking The Internet By Storm

ta ta towels

We know what you’ve been thinking all your life: “Why oh why isn’t there and oddly shaped towel that wraps around my neck and holds up my tits?!”

Well wouldn’t you know it, now there is: ladies, meet the Ta-Ta Towel, which is totally a real thing that has the internet in a frenzy.

We’re in the midst of summer. Temperatures are high, which inevitably leads to sweating. And if your nerves are a touch rattled because of a promising upcoming date with that cute Taurus from Tinder, the moisture situation could get problematic. Especially in the region affectionately known as “the underboob.”

“I couldn't be the only person to have boob-sweat issues while getting ready," said creator Erin Robertson. "There had to be something on the market to fix this. So, I went home and got online, looking for an answer. But all I could find were maxi-pad-looking things that you stick in your bra. I didn't want to wear a bra while I was getting ready or just lounging around the house. I wanted my 'girls' to be free!"

Let’s be frank: no one’s winning a Nobel Peace Prize for this invention. But dammit if it doesn’t solve a problem that women have faced for millennia. First there was the wheel; then electricity; now, on par with those achievements, is the Ta-Ta Towel.

Obviously the internet’s having a field day with the product:

Want or need a Ta-Ta Towel of your own? The coolest thing on the internet today will cost you $45. No word yet on how your boyfriend will react.

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